Prioritisation & planning

Product roadmap

Initiatives over time, tied to objectives, with the level of confidence.

When. Communicates choices to other teams. Without objectives in front, it is just a list of dated promises.

Duration
2 h
Participants
Product + leads
Output
Roadmap by objective, shared
Stage
Pre-PMF · Post-PMF · Scale-up · Mature
Q1Q2Q3Q4Objective 1Objective 2Objective 3
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Filled example

Q1Q2Q3Q4Objective 1Objective 2Objective 3Offline mode release1, confidence highOffline release 2 +cached catalogue,highPhoto annotationsoffline, mediumVoice notes, lowObjective:technicians log thesame day (NorthStar)Pennylaneintegration, highSage integration,mediumRecurring contractsv1, mediumCustomer portal, lowObjective: cut churnfrom 19 % to 8 %Guided first-weekchecklist, highImport jobs fromExcel, mediumSkills matrix fordispatch, lowRoute planning beta,lowObjective:activation in 5 daysinstead of 14

Example data. Fieldnote is a fictional company used to fill all 61 boards, so the examples tell one consistent story.

Scale-up, Karim presents the year to Élise and Nadia, one row per objective, with confidence dropping as the quarters go.

What the team took away

Nadia asked why the customer portal was in Q4 with low confidence; the answer is on the board: it depends on the invoicing link shipping first. The roadmap is published as is, with the confidence column.

How to run it

Preparation

Agenda

  1. 10 min
    Read the objectives
    Read each row header aloud and check everyone agrees it is still the right objective. Delete or merge before placing anything.
  2. 30 min
    Place the candidates
    Each lead places their initiatives in the row of the objective they serve. An initiative that serves no row goes to a parking lot on the side, visibly.
  3. 25 min
    Check the load
    Count the stickies per quarter per team. If a column is more than twice the next one, move things right. Say the number aloud: 'that is 7 initiatives for a team of 5'.
  4. 25 min
    Set the confidence
    Mark each initiative High, Medium or Low confidence based on whether discovery is done. Anything Low in the current quarter is a red flag: either do the discovery now or move it.
  5. 20 min
    Read it back
    One person tells the roadmap as a story, quarter by quarter, to the group. Every 'and then we also' is an initiative to cut.
  6. 10 min
    Close
    Agree on the sharing format (one image, one paragraph per objective) and the review date. Nothing on the board is a commitment beyond the current quarter.

Pitfalls

Afterwards

The current quarter column feeds sprint planning. The roadmap is shared with stakeholders as an image with the confidence levels visible, and reviewed at the end of each quarter, right after the metrics review.

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